Nordic Network Ltd has confirmed its participation at SiGMA World 2026, scheduled to take place in Rome from November 2-5, 2026. The company will send five senior leaders, including Co-founder and Group CEO Håvard Lehn, to the event where they will be based at stand H3-3005.
Leadership Team to Engage Industry Stakeholders
The group’s delegation will also include Fabian Broich, Director of Nordic Partners Gaming, Anders Abrahamsen, Head of External Partnerships, Anders Loe, Affiliate Manager, and Victoria Kalemis, Head of Finance. Their focus at SiGMA World will be to meet with operators, affiliates, and partners, discussing both the company’s affiliate business and Nordic Partners Gaming’s (NPG) efforts to connect licensed iGaming companies with esports organisations and gaming creators.
Recent Activities and Strategic Partnerships
The announcement comes amid a period of expansion for Nordic Network Ltd. The group recently launched Nordic Partners Gaming, invested in a Counter-Strike 2 team, and entered new partnerships across the industry. NPG’s acquisition of a Counter-Strike 2 team, currently ranked #131 globally, is part of a strategy to elevate the team’s competitive standing, with progress being documented in a new YouTube series. Additionally, in November, NPG will serve as Strategic Esports Partner at the AffPapa Conference in Cancun, where it will introduce a dedicated Esports Zone to the event.
Significance for Operators and Affiliates
Nordic Network Ltd’s active involvement at SiGMA World 2026 highlights the growing convergence of esports and iGaming. For operators and affiliates, the company’s participation presents an opportunity to explore new partnership models and learn more about engaging with gaming audiences. NPG’s focus on bridging iGaming with esports organisations may offer fresh avenues for collaboration and audience development, particularly as the boundaries between the two sectors continue to blur.
Key takeaways
- Nordic Network Ltd will attend SiGMA World 2026 in Rome with its senior leadership team.
- The group aims to connect with operators, affiliates, and partners at the event.
- Recent initiatives include launching Nordic Partners Gaming and investing in a Counter-Strike 2 team.
- The company’s activities reflect the increasing overlap between esports and iGaming sectors.