Belatra Games, in collaboration with G&M News, conducted an international survey from August 3 to 12, exploring the hobbies of iGaming industry professionals. Over 1,000 individuals participated, with 54.3% identifying as male and 45.7% as female. The majority of respondents hailed from Europe (76.3%), followed by Latin America (19.6%) and Asia (4.1%).
Among the participants, 19.8% were C-level executives and managers, 18.7% worked in marketing, 15.4% in sales and business development, and 14.3% in PR and communications. Respondents were asked to select any number of hobbies from a list of over 60 options. Here are some key findings:
Current Hobbies (percentage of all mentions):
- 6.1% β Video games
- 5.6% β Reading
- 5.3% β Strength training and gym
- 4.2% β Hiking
- 3.6% β Board games and specialty coffee tasting
- 1.7% β Astrology, which was mentioned more often than fishing, snowboarding, cycling, and swimming.
Hobbies They Want to Try (percentage of responses):
- 14.8% β Padel
- 11.4% β Golf
- 9.6% β Dancing
- 9.1% β Strength training and gym
- 8% β 3D printing, the most popular option outside of sports
- 6.8% β Yoga
- 4.8% β Podcasting
Benefits of Hobbies (percentage of responses):
- 46.7% β Reduce stress and aid recovery
- 34.4% β Provide physical activity
- 27.8% β Simply enjoyable
- 21.1% β Offer personal time
- 17.8% β Help disconnect from work
How They Discover New Hobbies:
- 32.2% β Social media
- 31.1% β Randomly
- 26.7% β From friends
- 6.7% β From relatives
- 3.3% β From colleagues
Among the most unusual hobbies mentioned by respondents were collecting perfumes, antiques, sketchbooks, and banknotes from different countries, historical reenactment, beekeeping, knife collection, and even creating their own board games.