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24.03.2026 10:01 igaming_news 0 views
SEO Traffic Outperforms PPC in Player Quality: February Insights

In February, one partner achieved impressive results across four markets, totaling €1,318,311 in deposits.

Our analysis reveals how SEO traffic generates first-time deposits (FTD) with an average deposit of up to €775 and a Reg2Dep conversion rate of 48-55%.

Discover why organic traffic outperforms PPC in terms of player quality in our latest case study.

Read the full case study on the Alpha Affiliates BLOG.

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SEO PPC iGaming Affiliate Marketing Player Quality
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