In Nigeria, Bangladesh, and Brazil, the delivery route can fail at any moment. Operators are cutting traffic, domains are getting banned, and SMS messages are not reaching their destinations.
For most providers, the campaign stops here. You might not learn about these issues from the dashboard but rather from a player who never received their code.
At Routeon, we have seen this scenario dozens of times. We maintain multiple routes for each GEO, including direct ones. If one route fails, the system automatically switches to the next without any pause or your involvement.
We achieve a 95% delivery rate even in challenging GEOs. We know exactly where routes typically fail in these markets and fix issues before they impact your campaign.
Contact us to discuss which GEOs you frequently experience route failures. We will analyze where you are losing delivery and how to address it.