Instagram blogger zhurakrasava has stirred up controversy with a prank video featuring native advertising for the iGaming operator Parimatch. In the video, he pretends to hack a payment terminal in a grocery store by activating the Parimatch system.
The plot unfolds as the blogger asks the cashier to process a purchase using a card. He then opens a metallic case, announcing the activation of the system over a walkie-talkie, and starts a round of instant gaming with a product from the operator.
Next, he places a bank card against the payment terminal, while a device connected to the card begins to print cash, mimicking a cash withdrawal amidst sounds of hacking. When the bewildered cashier inquires about the situation, the blogger casually responds that he is extracting money, before taking the bills and leaving the store.